TELUS Agriculture

We collaborated closely with TELUS Agriculture on a diverse range of projects, including marketing collateral and both digital and print campaigns. They trusted our team to create campaign concepts tailored to the prairies and Western Canada, encompassing everything from tagline development to full creative execution.

Working with photographer Jerry Grajewski, we planned and executed a photoshoot that produced a series of compelling images, which became the focal point of several campaigns over a three-year period.

We proposed a ‘takeover’ of washroom mirrors during AgDays and other agricultural conferences across Manitoba, Saskatchewan, and Alberta, which delivered strong results year after year. Its growing popularity and impact made it a staple in our annual campaign strategy.

“UrbanInk consistently delivered exceptional design work in print and digital formats while adhering to TELUS’ stringent brand guidelines—a feat that few agencies can manage with such precision.”
— Breanne Baker, Director of Marketing

Each campaign concept was designed to seamlessly adapt across various formats, all while staying true to TELUS’ stringent brand guidelines. From dynamic animations for online commercials and ads to eye-catching pop-up mailers and branded merchandise, every detail was meticulously designed and delivered on time.